Carlos Scappini is a visionary leader in influencer marketing and entertainment in Latin America, with a strong focus on innovation, social impact, and the creator economy.
Carlos Scappini is the co-founder, partner, and COO of Mynd, the leading influencer marketing and entertainment expert in Latin America. He is also a partner in companies such as Billboard Brasil and Plano, a company focused on ESG projects. With extensive experience as an executive in large multinational corporations, his career has been built on innovation and creating genuine connections with consumers.
Throughout his career, he has developed successful strategies for major companies, managing brand launches, repositioning, and strategic partnerships across Latin America. He is an advocate for diversity, inclusion, and responsible talent management, applying these concepts in the companies he is involved with. Carlos is also a sought-after speaker at events on Marketing, Creator Economy, and Innovation, a board member of the Brazilian Association of Advertising Agencies (Abap), and recognized as a visionary entrepreneur.