Sebastião Serrasqueiro

Sebastião Serrasqueiro

(Speaker) Mobility & Automotive Digital Marketing Leader

June 6, 2025

Brands and Content Creators: Perfect match masterclass

From sponsored posts to long-term brand building, the relationship between creators and companies is evolving fast.

Head of Digital Marketing at Astara Portugal, where he develops innovative strategies for seven automotive brands. Known for his disruptive approach and strategic vision in the mobility sector.

Sebastião Sarrasqueiro leads the Digital Marketing at Astara, a company representing seven car brands in Portugal – Kia, Mitsubishi, Isuzu, KGM, Fuso, Maxus and Piaggio Commercial.

In the demanding and dynamic mobility sector, he has stood out for his ability to convey messages to diverse audiences on different platforms and to explore the potential of each brand – in the uniqueness of its history, purpose and strategy.

With consolidated experience in multiple sectors, Sebastião is driven by disruptive approaches and a passion for building projects from scratch. Strategic vision, a focus on innovation and a results-oriented approach have earned him a prominent place in the digital landscape.